Role: UX / Product Strategy Designer

Status: Adopted as Official Corporate platform

Lex AI

From Strategic Vision to Enterprise Adoption

outcome.

The platform was formally integrated as the

The platform was formally integrated as the

core enterprise asset

core enterprise asset

scaling the solution from a dedicated consulting tool to the parent company’s primary operational standard.

scaling the solution from a dedicated consulting tool to the parent company’s primary operational standard.

strategic logic.

In enterprise legal-tech, conversion isn't immediate

In enterprise legal-tech, conversion isn't immediate:

it’s a progressive journey of trust

it’s a progressive journey of trust.

I structured the funnel to prioritize institutional legitimacy and risk assessment, ensuring that stakeholders move from curiosity to confident evaluation before engaging in high-stakes sales conversations.

I structured the funnel to prioritize institutional legitimacy and risk assessment, ensuring that stakeholders move from curiosity to confident evaluation before engaging in high-stakes sales conversations.

business alignment.

I used a Lean Canvas to align the platform’s architecture with LexAI’s business goals and Fortune 500 legal pain points. This framework allowed me to

validate strategic assumptions.

By aligning the UX strategy with the business model, I transformed a consulting website into a high-value corporate asset capable of supporting complex institutional sales cycles.

business alignment.

I used a Lean Canvas to align the platform’s architecture with LexAI’s business goals and Fortune 500 legal pain points. This framework allowed me to

validate strategic assumptions.

By aligning the UX strategy with the business model, I transformed a consulting website into a high-value corporate asset capable of supporting complex institutional sales cycles.

strategic benchmark & alignement.

80% Alignment with Thomson Reuters Standards

A primary project objective was to align the platform’s logic and communication standards with the benchmarks set by Thomson Reuters, the global leader in legal intelligence.

My intervention achieved an 80% alignment with these enterprise standards, ensuring the asset met the rigorous expectations of institutional stakeholders and Fortune 500 legal departments.

strategic benchmark & alignement.

80% Alignment with Thomson Reuters Standards

A primary project objective was to align the platform’s logic and communication standards with the benchmarks set by Thomson Reuters, the global leader in legal intelligence. My intervention achieved an 80% alignment with these enterprise standards, ensuring the asset met the rigorous expectations of institutional stakeholders and Fortune 500 legal departments.

Transparency

Transparency

as a trust-building mechanism.
as a trust-building mechanism.

Rather than relying on vague value propositions, I integrated a real-time ROI calculator. This tool allows General Counsels and decision-makers to quantify the impact of AI consulting on their specific operational costs, removing friction and establishing immediate credibility through data-driven transparency.

Rather than relying on vague value propositions, we integrated a real-time ROI calculator.

This tool allows General Counsels and decision-makers to quantify the impact of AI consulting on their specific operational costs, removing friction and establishing immediate credibility through data-driven transparency.

the final result.

The result of this 5-week strategic intervention is a high-performance platform that bridges the gap between complex AI consulting and institutional trust.


By establishing a scalable UX foundation and meeting rigorous industry benchmarks, the asset successfully transitioned from a partner-led initiative to the official corporate platform of the parent company.

The result of this 5-week strategic intervention is a high-performance platform that bridges the gap between complex AI consulting and institutional trust.

By establishing a scalable UX foundation and meeting rigorous industry benchmarks, the asset successfully transitioned from a partner-led initiative to the official corporate platform of the parent company.

the final result.

The result of this 5-week strategic intervention is a high-performance platform that bridges the gap between complex AI consulting and institutional trust.

By establishing a scalable UX foundation and meeting rigorous industry benchmarks, the asset successfully transitioned from a partner-led initiative to the official corporate platform of the parent company.